I went to the UPS station today to pick up a package. I've been there so often to pick up packages the woman at receiving knows me and my street now. For the first time since I've started living in San Jose, the queue for shipping was longer than the one for receiving. I commented on how busy the place seemed, and was reminded that there is a little less than 2 weeks before Xmas.
Shopping online without high-speed internet access is not fun. So, I've been browsing the web a little at work, thinking of gift ideas. The hardest persons to shop for are always my parents. So I was thinking of my Dad, and that maybe I'd get him Hero or Infernal Affairs, both of which have recently been released on DVD. I was browsing Amazon, when I noticed the DVD box art for Infernal Affairs.
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| DVD Jacket (U.S.A) | DVD Jacket (Hong Kong) | Movie Poster (U.S.A) | Movie Poster (International) |
I had thought they were going to use the American movie poster, but it seems they decided to use a completely different design.
First question I have about this new design: Who the hell is this woman standing between Andy Lau and Tony Leung? This woman isn't even in the movie! It's like the box designer didn't even watch the movie, he just found some picture of an asian woman holding a gun and stuck her in between. If he had watched the movie and really felt like there needed to be a woman in the box, he could have inserted Kelly Chen or Sammi Cheng, both of who have minor roles within the movie.
Second question, do you really need 3 totally different fonts on the box cover? Or blurbs? Don't blurbs usually wind up on the back of the box? It works for the U.K. movie poster, but for a DVD cover, I don't think it's necessary.
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U.K. Movie Poster |
For color choice, I'm sure that the damn eurocentric designer probably thought: Infernal -> Inferno -> Hell -> Red and Yellow. The flame-inspired design for the cover is overdone and cheesy, and not at all representative of the awesome visuals in the film.
I shudder at the thought of what the DVD menus on the disc may look like.
Despite the bad cover, it's not at all representative of the film, and Infernal Affairs is definitely a movie worth watching.
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