The Association of Independent Creative Editors came up with a contest as a way to publicize their organization. What's the contest? Take any released movie and re-cut a trailer for it. Some are straight trailers, while some are spoofs:
West Side Story
- recut as a horror flick
Titanic, recut as a horror flick
and the winner:
The Shining, recut as a feel-good drama, coming of age story.
New York Times Article on the phenomenon, and Tattered Coat reports all sorts of statistics on how these trailers have spread like wildfire since they originally posted the links.
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